Etude de marché de l'aire métropolitaine de Port-au-Prince : Première étape à la mise en place d'une ferme de production maraîchère à Dume (Croix-des-Bouquets)

Abstract

The Port-au-Prince Metropolitan Area (PMA) contains several slums which are characterized by poverty, poor living conditions, insalubrities and violence. The earthquake of January 12th, 2010, has given rise to more than 1.5 million homeless where other slums have hadnewly created alongside the country’s capital (for example ,Canaan 300,000 inhabitants in 2017). This is currently leading to increase demand for agricultural products, particularly fresh vegetables near the PMA. These latter occupy a prominent place in the food diet of all the country’s social strata. However, the vegetable supply is insufficient to meet the needs of the Haitian population estimated at more than 10 million inhabitants. Therefore, to make a contribution to this situation, a market study was carried out near the PMA from March to June 2017. It represents a preliminary step of a project to set a vegetable production farm near the PMA. To conduct the study, the sample consisted of three (3) main public procurements of the PMA (Croix-des-Bossales, Croix-des-Bouquets and Pétionville), ten (10) supermarkets, ten (10) restaurants and one hundred and five (105) households. At the end of this study, the data results have shown that the main vegetables consumed by the inhabitants of the PMA are: leek, onion, sweet pepper, hot pepper, tomato, cabbage, chayote, carrot, amaranth and eggplant. These vegetables are from to more than 80% of the most provided production of the country, and the remaining is from outside the country, particulary the Dominican Republic. The selling price of vegetables fluctuate from a trading intermediary to another. For wholesalers, gross margins range from 1.1 ± 0.0 G (headed cabbage) to 11.2 ± 6.2 G (carrot). The retailers generate gross margins up to 28.8 ± 6.8 G / lb for hot pepper. In supermarkets, gross margins range from a minimum of 19.8 ± 7.2 G (chayote) to a maximum of 122.0 ± 80.8 G (hot pepper). Freshness represents more than 80% of the surveyed people as their main to buy vegetables. The average amount of consumed vegetables per capita toward the PMA is 172.5 g/day and varies depending on the monthly household income. A vegetable production farm near the Port-au-Prince Metropolitan Area will contribute to partly satisfy the vegetable needs of consumers.