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Faculté de Droit, de Science Politique et de Criminologie
Faculté de Droit, de Science Politique et de Criminologie
MASTER THESIS
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Does the Greenpeace campaign "Save the Arctic" work ? A Critical review of its efficiency, effectiveness and network in global politics

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Cools, Jennifer ULiège
Promotor(s) : Fallon, Catherine ULiège
Date of defense : 20-Aug-2018/3-Sep-2018 • Permalink : http://hdl.handle.net/2268.2/5402
Details
Title : Does the Greenpeace campaign "Save the Arctic" work ? A Critical review of its efficiency, effectiveness and network in global politics
Author : Cools, Jennifer ULiège
Date of defense  : 20-Aug-2018/3-Sep-2018
Advisor(s) : Fallon, Catherine ULiège
Committee's member(s) : Habran, Maxime ULiège
Michel, Quentin ULiège
Language : English
Discipline(s) : Law, criminology & political science > Political science, public administration & international relations
Institution(s) : Université de Liège, Liège, Belgique
Degree: Master en sciences politiques, orientation générale
Faculty: Master thesis of the Faculté de Droit, de Science Politique et de Criminologie

Abstract

[en] In this thesis, the impact and strategies are being reviewed of the Save the Arctic campaign
by Greenpeace. The thesis makes use of a content analysis to review multiple international
news sources and Greenpeace publication. The objective of the thesis is to gain an insight into
the research question: Does the Greenpeace campaign “Save the Arctic” work?
The starting point of this study is an extensive chronological review of the literature on the
environmental movement and how Greenpeace fits in. It also takes a look at a previous
attempt to analyze non-governmental performance and draw on the typologies made. The
Save the Arctic campaign gives this analysis a time frame of 4 years to study data on the
actions, achievements, and investments of Greenpeace during their adventure. The results of
this research give us an insight into what strategies are used more frequently and what
impact they usually have. It also gives an insight on the impact on the popularity of the
organization and recommendations for further analysis.


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  • Cools, Jennifer ULiège Université de Liège > Master sc. pol., or. gén.

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  • Total number of views 11
  • Total number of downloads 5










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