Feedback

Faculté de Philosophie et Lettres
Faculté de Philosophie et Lettres
MASTER THESIS
VIEW 61 | DOWNLOAD 4

Audience development: strategies implemented by the National Gallery of London on Instagram in the COVID-19 era

Download
Franck, Eva-Marie ULiège
Promotor(s) : Herbillon, Marie ULiège
Date of defense : 25-Aug-2022/3-Sep-2022 • Permalink : http://hdl.handle.net/2268.2/15611
Details
Title : Audience development: strategies implemented by the National Gallery of London on Instagram in the COVID-19 era
Author : Franck, Eva-Marie ULiège
Date of defense  : 25-Aug-2022/3-Sep-2022
Advisor(s) : Herbillon, Marie ULiège
Committee's member(s) : Munos, Delphine ULiège
Telge, Claus ULiège
Language : English
Number of pages : 113
Discipline(s) : Arts & humanities > Multidisciplinary, general & others
Institution(s) : Université de Liège, Liège, Belgique
Degree: Master en communication multilingue, à finalité spécialisée en langue et culture
Faculty: Master thesis of the Faculté de Philosophie et Lettres

Abstract

[en] It is a comparison made between the strategies used by the National Gallery of London's Instagram in the pre-pandemic, pandemic and post-pandemic. The objective is to determine whether the Gallery adopted more trendy strategies to attract potential audiences during the pandemic.


File(s)

Document(s)

File
Access Audience development_dissertation_Franck.pdf
Description:
Size: 1.99 MB
Format: Adobe PDF
Ask a request copy
Direct access
File
Access Erratum_Audience development_dissertation_Franck.pdf
Description: -
Size: 118.41 kB
Format: Adobe PDF
Ask a request copy
Direct access

Annexe(s)

File
Access Appendix.docx.zip
Description:
Size: 140.2 MB
Format: Unknown
Ask a request copy
Direct access

Author

  • Franck, Eva-Marie ULiège Université de Liège > Master commu. multi., à fin.

Promotor(s)

Committee's member(s)

  • Munos, Delphine ULiège Université de Liège - ULiège > Département de langues modernes : ling., litt. et trad. > Département de langues modernes : ling., litt. et trad.
    ORBi View his publications on ORBi
  • Telge, Claus ULiège Université de Liège - ULiège > Département de langues modernes : ling., litt. et trad. > Département de langues modernes : ling., litt. et trad.
    ORBi View his publications on ORBi
  • Total number of views 61
  • Total number of downloads 4










All documents available on MatheO are protected by copyright and subject to the usual rules for fair use.
The University of Liège does not guarantee the scientific quality of these students' works or the accuracy of all the information they contain.