Master thesis : "Is ultra-specialisation the key to a bright future for Grafische Groep Matthys ?"
Servais, Vincent
Promoteur(s) : Niessen, Wilfried
Date de soutenance : 5-nov-2022 • URL permanente : http://hdl.handle.net/2268.2/16602
Détails
Titre : | Master thesis : "Is ultra-specialisation the key to a bright future for Grafische Groep Matthys ?" |
Titre traduit : | [fr] L'ultra-spécialisation est-elle la clé du succès pour Grafische Groep Matthys? |
Auteur : | Servais, Vincent |
Date de soutenance : | 5-nov-2022 |
Promoteur(s) : | Niessen, Wilfried |
Membre(s) du jury : | Pauwels, Piet |
Langue : | Anglais |
Nombre de pages : | 70 |
Mots-clés : | [en] Printing services, Strategy, Business Plan |
Discipline(s) : | Sciences économiques & de gestion > Gestion de l'entreprise & théorie des organisations |
Public cible : | Grand public |
Institution(s) : | Université de Liège, Liège, Belgique |
Diplôme : | Master en sciences de gestion, à finalité spécialisée en MBA (Horaire décalé) |
Faculté : | Mémoires de la HEC-Ecole de gestion de l'Université de Liège |
Résumé
[en] Paper will soon disappear. Everything is getting digital. Why and is this correct?
Plastic is predicted to be banned soon, if not fully at least very far-reaching. Should we believe that? And what kind of impact will that have on business and private life?
Those are questions that at some points relate to the printing industry. Since I am somehow fascinated by printing and consequently a hard believer that it will last, I found it necessary to take a critical look at it and gain insights onto the possible future evolution.
Printing is a very extensive concept. This dissertation focuses on one specific part of this industry called sheetfed offset. And within that segment I pay particular attention to printing with embellishments and special features. Firstly, because it relates to my everyday business. Secondly, because printing is a very dynamic and utmost challenging market.
The following pages are a discovery journey throughout a mutating industry which is capital-intensive and hungry for new technologies. As you will see, innovation, sustainability and creativity are very closely related to each other.
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