Mémoire-projet

Abstract

At a time when artificial intelligence is at the heart of debates, the elevator industry, represented by innovative companies like KONE, perfectly illustrates the transition towards integrated solutions that combine physical products with digital services. Today, the trend of "servitization" is radically transforming the industrial landscape, and the elevator industry is no exception. Companies in this sector, such as KONE, are shifting from a product-centric offering to one enriched with digital services that create significant added value for customers. This transformation is driven by the ability to collect and analyze data from product usage, thereby continuously improving the customer experience and service performance.

This thesis specifically explores how KONE applies digitalization and connected services in the elevator market. To address this topic, we will rely on various sources such as academic articles, case studies, and a market study conducted with the company's sales representatives and existing customers. The objective of this study is to answer the following question: "What are the prospects for digital servitization at KONE, and what strategies should it adopt to remain competitive in the market?"

The first part of the thesis aims to define the concept of servitization, explore the implementation of services in a manufacturing company, and delve into the Internet of Things (IoT). The second part focuses on an in-depth case study of KONE, analyzing its digital platform and then moving to more practical aspects with a market study. This study aims to assess the effectiveness of connected services and the challenges the company faces.

Finally, the last part synthesizes all the results and information gathered during the study to provide a detailed analysis of KONE's current situation and the company's future prospects in integrating intelligent services into the elevator industry. The study concludes with a discussion of all our findings and proposes an action plan to optimize KONE's servitization strategy.