Comment adapter et optimiser la gestion d'entrepôt pour répondre aux particularités de la distribution de matériel sportif tout en intégrant les meilleures pratiques et technologies modernes?

Abstract

This thesis addresses the following question: How can warehouse management be adapted and optimised to meet the specific challenges of sporting goods distribution, while incorporating modern practices and technologies? The sporting goods sector is characterised by strong seasonality, high variability of demand, wide diversity of product types, frequent product returns and high obsolescence costs. These factors create a complex logistics environment that demands innovative solutions to improve operational efficiency and customer satisfaction. The study begins with an in-depth exploration of the key principles and technologies aimed at optimising: storage space management, flow management, packaging management, returns management and inventory management. The second part of this thesis includes case studies to understand the practical complexities. Recommendations are made for optimising storage space, internal flows and returns management. These solutions aim to mitigate the challenges posed by seasonality, product variability and obsolescence costs. By combining theoretical concepts with technological applications, this thesis provides feasable strategies for improving warehouse management in the sporting goods industry.