Master thesis : "Impacting strategy. Features. Implementation. For which assets ? Key elements. Diving into the heart of Galler chocolate factory."
Vanbutsele, Samuel
Promotor(s) : Ooms, Frédéric
Date of defense : 3-Sep-2022 • Permalink : http://hdl.handle.net/2268.2/16171
Details
Title : | Master thesis : "Impacting strategy. Features. Implementation. For which assets ? Key elements. Diving into the heart of Galler chocolate factory." |
Author : | Vanbutsele, Samuel |
Date of defense : | 3-Sep-2022 |
Advisor(s) : | Ooms, Frédéric |
Committee's member(s) : | Pauwels, Piet |
Language : | English |
Number of pages : | 79 |
Keywords : | [fr] Impacting strategy, Tripple bottom line, alignement |
Discipline(s) : | Business & economic sciences > General management & organizational theory |
Institution(s) : | Université de Liège, Liège, Belgique |
Degree: | Master en sciences de gestion, à finalité spécialisée en MBA (Horaire décalé) |
Faculty: | Master thesis of the HEC-Ecole de gestion de l'Université de Liège |
Abstract
[fr] The first part of this work consists in defining the contours of an impact strategy, how it differs from social entrepreneurship or philanthropy. What are the main characteristics and the desired assets? What are its limits? What is the place of impact entrepreneurship in the world of 2022. The second part of the work is a concrete dive into the Galler chocolate factory via interviews with the different stakeholders. The work seeks to identify the modes of implementation of the impacting strategy and how it behaves in a major crisis situation, what are the real assets that the company gets from it, what are the key elements of this impacting strategy.
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