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The effect of customer misbehavior in access-based services : replication study

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Arrache, Hakim ULiège
Promotor(s) : Hazee, Simon ULiège
Date of defense : 3-Sep-2019/10-Sep-2019 • Permalink : http://hdl.handle.net/2268.2/7507
Details
Title : The effect of customer misbehavior in access-based services : replication study
Translated title : [en] The effect of Customer Misbehavior in Access-Based Services: Replication Study
Author : Arrache, Hakim ULiège
Date of defense  : 3-Sep-2019/10-Sep-2019
Advisor(s) : Hazee, Simon ULiège
Committee's member(s) : Delcourt, Cécile ULiège
Artige, Lionel ULiège
Language : English
Number of pages : 83
Keywords : [en] Access-Based Services
[en] Sharing Economy
[en] Misbehavior
[en] customer
[en] Brand Equity
[en] Car-sharing
Discipline(s) : Business & economic sciences > Marketing
Target public : Researchers
Professionals of domain
Student
General public
Other
Institution(s) : Université de Liège, Liège, Belgique
Degree: Master en sciences de gestion, à finalité spécialisée en Marketing
Faculty: Master thesis of the HEC-Ecole de gestion de l'Université de Liège

Abstract

[fr] Ce mémoire traite des mauvais comportements des utilisateurs de véhicules partagés au sein de l'économie du partage.


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  • Arrache, Hakim ULiège Université de Liège > Master sc. gest., à fin.

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  • Total number of views 47
  • Total number of downloads 51










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